Nike SwooshID

In 2014, I led the development of Swoosh ID at the Nike flagship store in Portland, OR. A digital touchscreen display was seamlessly embedded into the shoe display wall, which let customers design and purchase custom sneakers in-store, picking them up less than 30 minutes later.

In addition to the customer-facing experience built in Cinder/C++, we also created an employee system to handle inventory management, payments, and integration into a proprietary printer used to customize the sneakers.